{"id":549,"date":"2019-04-14T07:27:51","date_gmt":"2019-04-14T04:27:51","guid":{"rendered":"https:\/\/staging.marketup.gr\/10-%ce%bb%cf%8c%ce%b3%ce%bf%ce%b9-%cf%80%ce%bf%cf%85-%cf%84%ce%bf-%cf%88%ce%b7%cf%86%ce%b9%ce%b1%ce%ba%cf%8c-%ce%bc%ce%ac%cf%81%ce%ba%ce%b5%cf%84%ce%b9%ce%bd%ce%b3%ce%ba-%ce%bc%cf%80%ce%bf%cf%81%ce%b5\/"},"modified":"2023-11-18T18:20:13","modified_gmt":"2023-11-18T16:20:13","slug":"10-%ce%bb%cf%8c%ce%b3%ce%bf%ce%b9-%cf%80%ce%bf%cf%85-%cf%84%ce%bf-%cf%88%ce%b7%cf%86%ce%b9%ce%b1%ce%ba%cf%8c-%ce%bc%ce%ac%cf%81%ce%ba%ce%b5%cf%84%ce%b9%ce%bd%ce%b3%ce%ba-%ce%bc%cf%80%ce%bf%cf%81%ce%b5","status":"publish","type":"post","link":"https:\/\/marketup.gr\/el\/10-%ce%bb%cf%8c%ce%b3%ce%bf%ce%b9-%cf%80%ce%bf%cf%85-%cf%84%ce%bf-%cf%88%ce%b7%cf%86%ce%b9%ce%b1%ce%ba%cf%8c-%ce%bc%ce%ac%cf%81%ce%ba%ce%b5%cf%84%ce%b9%ce%bd%ce%b3%ce%ba-%ce%bc%cf%80%ce%bf%cf%81%ce%b5\/","title":{"rendered":"10 \u03bb\u03cc\u03b3\u03bf\u03b9 \u03c0\u03bf\u03c5 \u03c4\u03bf 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\u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03bf\u03b9 \u03bc\u03b9\u03ba\u03c1\u03bf\u03bc\u03b5\u03c3\u03b1\u03af\u03b5\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ad\u03c7\u03bf\u03c5\u03bd \u03c0\u03bb\u03ad\u03bf\u03bd \u03c4\u03bf\u03c5\u03c2 \u03c0\u03cc\u03c1\u03bf\u03c5\u03c2 \u03bd\u03b1 \u03b5\u03ba\u03c4\u03b5\u03bb\u03ad\u03c3\u03bf\u03c5\u03bd \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b5\u03c2. \u03a4\u03bf \u03c0\u03c1\u03bf\u03bd\u03cc\u03bc\u03b9\u03bf \u03b1\u03c5\u03c4\u03cc \u03c4\u03bf \u03b5\u03af\u03c7\u03b1\u03bd \u03bc\u03cc\u03bd\u03bf \u03bf\u03b9 \u03bc\u03b5\u03b3\u03ac\u03bb\u03b5\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2. \u039c\u03af\u03b1 \u03bc\u03b9\u03ba\u03c1\u03bf\u03bc\u03b5\u03c3\u03b1\u03af\u03b1 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03c4\u03b7\u03bb\u03b5\u03c6\u03c9\u03bd\u03b9\u03ba\u03cc \u03ba\u03ad\u03bd\u03c4\u03c1\u03bf \u03ae \u03c6\u03c5\u03c3\u03b9\u03ba\u03ac \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b5\u03c0\u03b7\u03c1\u03b5\u03ac\u03c3\u03b5\u03b9 \u03c0\u03bf\u03bb\u03bb\u03bf\u03cd\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03b1\u03c0\u03cc \u03cc\u03bb\u03bf\u03bd \u03c4\u03bf\u03bd \u03ba\u03cc\u03c3\u03bc\u03bf.<\/p>\n<h5><strong>2. \u0395\u03c0\u03b5\u03b9\u03b4\u03ae \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b9\u03bf \u03bf\u03b9\u03ba\u03bf\u03bd\u03bf\u03bc\u03b9\u03ba\u03cc \u03b1\u03c0\u03cc \u03c4\u03bf \u03c0\u03b1\u03c1\u03b1\u03b4\u03bf\u03c3\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba.<\/strong><\/h5>\n<p>\u039f\u03b9 \u03bc\u03b9\u03ba\u03c1\u03bf\u03bc\u03b5\u03c3\u03b1\u03af\u03b5\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ad\u03c7\u03bf\u03c5\u03bd \u03bc\u03b9\u03ba\u03c1\u03bf\u03cd\u03c2 \u03c0\u03cc\u03c1\u03bf\u03c5\u03c2. \u0393\u03b9 \u03b1\u03c5\u03c4\u03cc \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03c4\u03bf\u03c5\u03c2 \u03b4\u03af\u03bd\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03c5\u03ba\u03b1\u03b9\u03c1\u03af\u03b1 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03b9\u03bf \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03bc\u03b5 \u03c4\u03bf \u03c7\u03b1\u03bc\u03b7\u03bb\u03cc\u03c4\u03b5\u03c1\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2. <a href=\"https:\/\/www.gartner.com\/technology\/research\/digital-marketing\/digital-marketing-spend-report.jsp\" target=\"_blank\" rel=\"noopener noreferrer\">\u03a3\u03c4\u03b1\u03c4\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03b1\u03bd\u03b1\u03c6\u03ad\u03c1\u03bf\u03c5\u03bd \u03cc\u03c4\u03b9 \u03c4\u03bf 40%<\/a> \u03c4\u03c9\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03c9\u03bd \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ce\u03b8\u03b7\u03c3\u03b1\u03bd \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03ae \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03bc\u03b5 \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b5\u03af\u03c7\u03b1\u03bd \u03b1\u03cd\u03be\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03ba\u03b5\u03c1\u03b4\u03ce\u03bd \u03c4\u03bf\u03c5\u03c2.<\/p>\n<p>\u03a4\u03bf 20% \u03b1\u03c0\u03cc \u03b1\u03c5\u03c4\u03ad\u03c2 \u03ac\u03c1\u03c7\u03b9\u03c3\u03b1\u03bd \u03bd\u03b1 \u03b5\u03c0\u03b5\u03bd\u03b4\u03cd\u03bf\u03c5\u03bd \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03c3\u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b1\u03c0\u03cc \u03cc\u03c4\u03b9 \u03c3\u03c4\u03bf\u03c5\u03c2 \u03c0\u03b1\u03c1\u03b1\u03b4\u03bf\u03c3\u03b9\u03b1\u03ba\u03bf\u03cd\u03c2 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c5\u03c2 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7\u03c2.<\/p>\n<p>\u03a4\u03bf \u03c0\u03b1\u03c1\u03b1\u03ba\u03ac\u03c4\u03c9 \u03b4\u03b9\u03ac\u03b3\u03c1\u03b1\u03bc\u03bc\u03b1 \u03b5\u03c0\u03b9\u03b2\u03b5\u03b2\u03b1\u03b9\u03ce\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03bf\u03b9 \u03ad\u03bc\u03c0\u03bf\u03c1\u03bf\u03b9 \u03ba\u03b5\u03c1\u03b4\u03af\u03b6\u03bf\u03c5\u03bd \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03c3\u03b5 \u03c3\u03cd\u03b3\u03ba\u03c1\u03b9\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b1 \u03ad\u03be\u03bf\u03b4\u03b1 \u03c4\u03b7\u03c2 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7\u03c2.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8038\" src=\"https:\/\/staging.marketup.gr\/wp-content\/uploads\/2023\/11\/social-media-graph-297x300.png\" alt=\"\" width=\"294\" height=\"297\" title=\"\"><\/p>\n<h5><strong>3. \u0395\u03c0\u03b5\u03b9\u03b4\u03ae \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03c3\u03b5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2<\/strong><\/h5>\n<p>\u039f\u03b9 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03ae \u03c4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03c4\u03c9\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03c9\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03af\u03b1 \u03cc\u03c4\u03b1\u03bd \u03bf\u03b9 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03b1\u03c0\u03bf\u03cd\u03bd \u03c3\u03b5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2-\u03b1\u03b3\u03bf\u03c1\u03b1\u03c3\u03c4\u03ad\u03c2. \u03a7\u03c9\u03c1\u03af\u03c2 \u03b1\u03c5\u03c4\u03ae \u03c4\u03b7 \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03bf\u03c0\u03ae, \u03cc\u03bb\u03b7 \u03b7 \u03b5\u03c0\u03b9\u03c3\u03ba\u03b5\u03c8\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03b5\u03b9 \u03b7 \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c3\u03b1\u03c2 \u03b4\u03b5\u03bd \u03b8\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03ba\u03b1\u03bd\u03ad\u03bd\u03b1 \u03bd\u03cc\u03b7\u03bc\u03b1. \u0391\u03c5\u03c4\u03cc\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf \u03bb\u03cc\u03b3\u03bf\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03bb\u03ad\u03bf\u03bd \u03bf\u03b9 \u03b9\u03b4\u03b9\u03bf\u03ba\u03c4\u03ae\u03c4\u03b5\u03c2 \u03c4\u03c9\u03bd \u03bc\u03b9\u03ba\u03c1\u03bf\u03bc\u03b5\u03c3\u03b1\u03af\u03c9\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03c9\u03bd \u03b5\u03be\u03bf\u03c1\u03b8\u03bf\u03bb\u03bf\u03b3\u03bf\u03cd\u03bd \u03c4\u03b9\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03c4\u03bf\u03c5 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03bf\u03cd \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03c4\u03cd\u03c7\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03c5\u03c8\u03b7\u03bb\u03cc\u03c4\u03b5\u03c1\u03b7 \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03bf\u03c0\u03ae \u03c4\u03bf\u03c5 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b7 \u03c3\u03b5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-8039\" src=\"https:\/\/staging.marketup.gr\/wp-content\/uploads\/2023\/11\/top-priorities-300x154.png\" alt=\"\" width=\"300\" height=\"154\" title=\"\"><\/p>\n<p>\u03a5\u03c0\u03ac\u03c1\u03c7\u03bf\u03c5\u03bd \u03c0\u03bf\u03bb\u03bb\u03ac \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03c4\u03b5 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03cc\u03c0\u03c9\u03c2 \u03c4\u03bf SEO \u03ae \u03c4\u03b1 social media \u03ae \u03c4\u03bf email marketing.<\/p>\n<p>\u038c\u03c0\u03c9\u03c2 \u03c6\u03b1\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03ba\u03b1\u03b9 \u03c3\u03c4\u03bf \u03c0\u03b1\u03c1\u03b1\u03ba\u03ac\u03c4\u03c9 \u03b4\u03b9\u03ac\u03b3\u03c1\u03b1\u03bc\u03bc\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd <a href=\"https:\/\/www.hubspot.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Hubspot<\/a>, \u03b1\u03c5\u03c4\u03ac \u03c4\u03b1 3 \u03c0\u03b1\u03c1\u03ac\u03b3\u03bf\u03c5\u03bd \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03b7 \u03ba\u03b1\u03b9 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1 \u03ba\u03b1\u03b9 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7. \u039c\u03b5 \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03b1 \u03ba\u03bf\u03b9\u03bd\u03ac \u03b1\u03c0\u03bf\u03b4\u03af\u03b4\u03bf\u03c5\u03bd \u03b1\u03ba\u03cc\u03bc\u03b1 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b1.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-8040\" src=\"https:\/\/staging.marketup.gr\/wp-content\/uploads\/2023\/11\/social-media-graph1-300x244.png\" alt=\"\" width=\"300\" height=\"244\" title=\"\"><\/p>\n<h5><strong>4. \u0395\u03c0\u03b5\u03b9\u03b4\u03ae \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03c3\u03c5\u03bc\u03b2\u03ac\u03bb\u03bb\u03b5\u03b9 \u03c3\u03c4\u03b7 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03c9\u03bd \u03b5\u03c3\u03cc\u03b4\u03c9\u03bd<\/strong><\/h5>\n<p>\u0397 <a href=\"https:\/\/www.enterpriseinnovation.net\/article\/big-benefits-seen-small-businesses-online-strategies-1898154319?qt-knowledge_central=0\" target=\"_blank\" rel=\"noopener noreferrer\">google<\/a> \u03b5\u03c0\u03b9\u03b2\u03b5\u03b2\u03b1\u03b9\u03ce\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03bf\u03b9 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c0\u03bf\u03c5 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03bf\u03cd\u03bd \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03ad\u03c7\u03bf\u03c5\u03bd 2,8 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b5\u03c2 \u03c0\u03b9\u03b8\u03b1\u03bd\u03cc\u03c4\u03b7\u03c4\u03b5\u03c2 \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03bf\u03c5\u03bd \u03c4\u03b1 \u03ad\u03c3\u03bf\u03b4\u03ac \u03c4\u03bf\u03c5\u03c2. \u03a4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b5\u03c0\u03b7\u03c1\u03b5\u03ac\u03b6\u03b5\u03b9 \u03b1\u03c1\u03ba\u03b5\u03c4\u03ac \u03c4\u03b7\u03bd \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03bf\u03c0\u03ae \u03c4\u03bf\u03c5 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b7 \u03c3\u03b5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7.<\/p>\n<p>\u039c\u03b5 \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03bf\u03b9 \u03bc\u03b9\u03ba\u03c1\u03bf\u03bc\u03b5\u03c3\u03b1\u03af\u03b5\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03b1\u03bd\u03bf\u03af\u03b3\u03bf\u03c5\u03bd \u03c4\u03b9\u03c2 \u03c0\u03cc\u03c1\u03c4\u03b5\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03b5 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b5\u03c2 \u03b1\u03b3\u03bf\u03c1\u03ad\u03c2 \u03c3\u03b5 \u03c4\u03bf\u03c0\u03b9\u03ba\u03cc \u03b5\u03c0\u03af\u03c0\u03b5\u03b4\u03bf \u03b1\u03bb\u03bb\u03ac \u03ba\u03b1\u03b9 \u03c3\u03c4\u03bf \u03b5\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03cc.<\/p>\n<h5><strong>5. \u0395\u03c0\u03b5\u03b9\u03b4\u03ae \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b4\u03b9\u03b5\u03c5\u03ba\u03bf\u03bb\u03cd\u03bd\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7 \u03bc\u03b5 \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc<\/strong><\/h5>\n<p>\u0388\u03bd\u03b1\u03c2 \u03b1\u03c0\u03cc \u03c4\u03bf\u03c5\u03c2 \u03bb\u03cc\u03b3\u03bf\u03c5\u03c2 \u03c0\u03bf\u03c5 \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03bf \u03b1\u03c0\u03cc \u03c4\u03bf \u03c0\u03b1\u03c1\u03b1\u03b4\u03bf\u03c3\u03b9\u03b1\u03ba\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03ad\u03c7\u03b5\u03b9\u03c2 \u03c4\u03b7 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03bc\u03b5 \u03b4\u03b9\u03ac\u03c6\u03bf\u03c1\u03b1 \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03bd\u03b1 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03b9\u03b4\u03c1\u03ac\u03c2 \u03bc\u03b5 \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c3\u03b5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03c7\u03c1\u03cc\u03bd\u03bf. \u03a5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03bc\u03af\u03b1 \u03b4\u03ad\u03c3\u03bc\u03b5\u03c5\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c3\u03bf\u03c5 \u03cc\u03c0\u03c9\u03c2 \u03bc\u03af\u03b1 \u03c6\u03cc\u03c1\u03bc\u03b1 \u03ae \u03ad\u03bd\u03b1 email \u03c0\u03bf\u03c5 \u03bf\u03b9 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c0\u03b5\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5\u03bd \u03bd\u03b1 \u03bb\u03ac\u03b2\u03bf\u03c5\u03bd. \u03a4\u03bf \u03c0\u03ce\u03c2 \u03b8\u03b1 \u03c7\u03b5\u03b9\u03c1\u03b9\u03c3\u03c4\u03b5\u03af\u03c2 \u03b1\u03c5\u03c4\u03ae \u03c4\u03b7 \u03b4\u03ad\u03c3\u03bc\u03b5\u03c5\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c3\u03bf\u03c5, \u03b5\u03be\u03b1\u03c1\u03c4\u03ac\u03c4\u03b1\u03b9 \u03ba\u03b1\u03b9 \u03b7 \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03af\u03b1 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03ad\u03c7\u03b5\u03b9\u03c2. \u03a4\u03bf <a href=\"https:\/\/www.emarketer.com\/Article\/Key-Trends-2014-New-Demands-Accelerate-Marketing\/1010445#PvmUr2tAk7Milxxl.99\" target=\"_blank\" rel=\"noopener noreferrer\">\u03c4\u03bf\u03c5 eMarketer<\/a> \u03b1\u03bd\u03b1\u03c6\u03ad\u03c1\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ad\u03c2 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ad\u03c2 \u03c4\u03ac\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c4\u03bf \u03c0\u03b1\u03c1\u03b1\u03ba\u03ac\u03c4\u03c9 \u03b4\u03b9\u03ac\u03b3\u03c1\u03b1\u03bc\u03bc\u03b1:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-8041\" src=\"https:\/\/staging.marketup.gr\/wp-content\/uploads\/2023\/11\/benefits-of-real-time-300x300.png\" alt=\"\" width=\"300\" height=\"300\" title=\"\"><\/p>\n<p>\u0397 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03b5\u03c4\u03b5 \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c3\u03b1\u03c2, \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c3\u03b1\u03c2 \u03b4\u03ce\u03c3\u03b5\u03b9 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c4\u03af \u03b5\u03c0\u03b9\u03b8\u03c5\u03bc\u03bf\u03cd\u03bd \u03c4\u03b1 \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03cc\u03bc\u03b5\u03bd\u03b1 \u03b1\u03ba\u03c1\u03bf\u03b1\u03c4\u03ae\u03c1\u03b9\u03ac \u03c3\u03b1\u03c2. \u0391\u03c5\u03c4\u03ae \u03b7 \u03b6\u03c9\u03c4\u03b9\u03ba\u03ae\u03c2 \u03c3\u03b7\u03bc\u03b1\u03c3\u03af\u03b1\u03c2 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b1 \u03b8\u03b1 \u03c3\u03b1\u03c2 \u03ba\u03b1\u03b8\u03bf\u03b4\u03b7\u03b3\u03ae\u03c3\u03b5\u03b9 \u03c0\u03c1\u03bf\u03c2 \u03c4\u03b7 \u03c3\u03c9\u03c3\u03c4\u03ae \u03ba\u03b1\u03c4\u03b5\u03cd\u03b8\u03c5\u03bd\u03c3\u03b7 \u03c4\u03c9\u03bd \u03b5\u03c0\u03cc\u03bc\u03b5\u03bd\u03c9\u03bd \u03ba\u03b9\u03bd\u03ae\u03c3\u03b5\u03c9\u03bd. \u0398\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03c4\u03b5 \u03c3\u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c3\u03b1\u03c2 \u03b1\u03ba\u03cc\u03bc\u03b7 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1. \u0398\u03b1 \u03b1\u03bd\u03b1\u03c0\u03c4\u03cd\u03be\u03b5\u03c4\u03b5 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b5\u03c2 \u03c3\u03c7\u03ad\u03c3\u03b5\u03b9\u03c2 \u03bc\u03b1\u03b6\u03af \u03c4\u03bf\u03c5\u03c2. \u03a4\u03ad\u03bb\u03bf\u03c2 \u03b8\u03b1 \u03ba\u03b5\u03c1\u03b4\u03af\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03c0\u03af\u03c3\u03c4\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c7\u03c1\u03b5\u03b9\u03b1\u03c3\u03c4\u03b5\u03af\u03c4\u03b5 \u03ba\u03b1\u03b8\u03ce\u03c2 \u03b8\u03b1 \u03bc\u03b5\u03b3\u03b1\u03bb\u03ce\u03bd\u03b5\u03b9 \u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03ae \u03c3\u03b1\u03c2.<\/p>\n<h5><strong>6. \u0395\u03c0\u03b5\u03b9\u03b4\u03ae \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03b5\u03c4\u03b5\u03af \u03c4\u03bf\u03bd \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ae \u03c4\u03bf\u03c5 \u039a\u03b9\u03bd\u03b7\u03c4\u03bf\u03cd<\/strong><\/h5>\n<p>\u0397 \u03c4\u03b1\u03c7\u03cd\u03c4\u03b7\u03c4\u03b1 \u03c4\u03bf\u03c5 \u03c0\u03bf\u03bb\u03bb\u03b1\u03c0\u03bb\u03b1\u03c3\u03b9\u03b1\u03c3\u03bc\u03bf\u03cd \u03c4\u03c9\u03bd smartphones, tablets \u03ba\u03b1\u03b9 \u03ac\u03bb\u03bb\u03c9\u03bd \u03ba\u03b9\u03bd\u03b7\u03c4\u03ce\u03bd \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03ce\u03bd, \u03ad\u03c7\u03b5\u03b9 \u03c3\u03c5\u03bc\u03b2\u03ac\u03bb\u03bb\u03b5\u03b9 \u03ce\u03c3\u03c4\u03b5 \u03bf\u03b9 \u03ba\u03b9\u03bd\u03b7\u03c4\u03ad\u03c2 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03ad\u03c2 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03b5\u03c0\u03cc\u03bc\u03b5\u03bd\u03bf \u03ba\u03cd\u03bc\u03b1 \u03c4\u03b7\u03c2 \u03b4\u03b9\u03ac\u03b4\u03bf\u03c3\u03b7\u03c2 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03b9\u03ce\u03bd \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5 \u03b4\u03b9\u03b1\u03cd\u03bb\u03bf\u03c5 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2.<\/p>\n<p>\u03a4\u03ce\u03c1\u03b1 \u03bb\u03bf\u03b9\u03c0\u03cc\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03c3\u03c4\u03b9\u03b3\u03bc\u03ae \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03bf\u03cd \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03c0\u03bf\u03c5 \u03b1\u03c0\u03b5\u03c5\u03b8\u03cd\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03ba\u03b9\u03bd\u03b7\u03c4\u03ae\u03c2 \u03c4\u03b7\u03bb\u03b5\u03c6\u03c9\u03bd\u03af\u03b1\u03c2. \u039c\u03b5 \u03b1\u03c5\u03c4\u03cc\u03bd \u03c4\u03bf\u03bd \u03c4\u03c1\u03cc\u03c0\u03bf \u03b1\u03bd\u03bf\u03af\u03b3\u03bf\u03c5\u03bc\u03b5 \u03b4\u03c1\u03cc\u03bc\u03bf \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c0\u03af\u03c4\u03b5\u03c5\u03be\u03b7 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7\u03c2 \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03ae \u03bc\u03b1\u03c2.<\/p>\n<p>\u039f\u03b9 \u03ba\u03b9\u03bd\u03b7\u03c4\u03ad\u03c2 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03ad\u03c2 \u03ad\u03c7\u03bf\u03c5\u03bd \u03b5\u03be\u03b5\u03bb\u03b9\u03c7\u03b8\u03b5\u03af \u03c3\u03b5 \u03c6\u03bf\u03c1\u03b7\u03c4\u03bf\u03cd\u03c2 \u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03c4\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03bf\u03cd\u03c2 \u03c5\u03c0\u03bf\u03bb\u03bf\u03b3\u03b9\u03c3\u03c4\u03ad\u03c2. \u0388\u03c1\u03b5\u03c5\u03bd\u03b5\u03c2 \u03ad\u03c7\u03bf\u03c5\u03bd \u03ba\u03b1\u03c4\u03b1\u03bb\u03ae\u03be\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03bf\u03b9 \u03ba\u03b9\u03bd\u03b7\u03c4\u03ad\u03c2 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03ad\u03c2 \u03b5\u03c0\u03b7\u03c1\u03b5\u03ac\u03b6\u03bf\u03c5\u03bd \u03c4\u03b9\u03c2 \u03b1\u03c0\u03bf\u03c6\u03ac\u03c3\u03b5\u03b9\u03c2 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c2.<\/p>\n<h5><strong>7. \u0395\u03c0\u03b5\u03b9\u03b4\u03ae \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03c4\u03b7 <a href=\"https:\/\/marketup.gr\/el\/digital-marketing-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u03a6\u03ae\u03bc\u03b7 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03c9\u03bd\u03c5\u03bc\u03af\u03b1\u03c2 \u03bc\u03b1\u03c2<\/a><\/strong><\/h5>\n<p>\u0397 \u03b4\u03cd\u03bd\u03b1\u03bc\u03b7 \u03c4\u03bf\u03c5 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03bf\u03cd \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03c4\u03bf\u03c5 \u03b4\u03af\u03bd\u03b5\u03b9 \u03c4\u03b7 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b5\u03bb\u03ba\u03cd\u03b5\u03b9 \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc. \u0391\u03c5\u03c4\u03cc \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03b8\u03b1 \u03bc\u03ac\u03b8\u03b5\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c0\u03c9\u03bd\u03c5\u03bc\u03af\u03b1, \u03c4\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03ae \u03c4\u03b9\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c3\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03b8\u03b1 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03b5\u03c1\u03b8\u03b5\u03af \u03b1\u03c1\u03ba\u03b5\u03c4\u03ac \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c3\u03b5\u03b9 \u03b1\u03c5\u03c4\u03cc \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03c4\u03b5.<\/p>\n<p>\u0391\u03c5\u03c4\u03cc \u03b8\u03b1 \u03c9\u03c6\u03b5\u03bb\u03ae\u03c3\u03b5\u03b9 \u03c3\u03c4\u03b7 \u03c6\u03ae\u03bc\u03b7 \u03c4\u03bf\u03c5 \u03b5\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03bf\u03cd \u03c3\u03b1\u03c2 \u03c3\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03bf\u03b9 \u03b9\u03ba\u03b1\u03bd\u03bf\u03c0\u03bf\u03b9\u03b7\u03bc\u03ad\u03bd\u03bf\u03b9 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03b8\u03b1 \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03ce\u03c3\u03bf\u03c5\u03bd \u03ba\u03b1\u03b9 \u03ac\u03bb\u03bb\u03b1 \u03ac\u03c4\u03bf\u03bc\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b1 \u03ae \u03c4\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03c3\u03b1\u03c2, \u03b4\u03af\u03bd\u03bf\u03bd\u03c4\u03ac\u03c2 \u03c3\u03b1\u03c2 \u03c4\u03b7\u03bd \u03b5\u03c5\u03ba\u03b1\u03b9\u03c1\u03af\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae\u03c2 \u03c3\u03b1\u03c2 \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7\u03c2.<\/p>\n<h5><strong>8. \u0395\u03c0\u03b5\u03b9\u03b4\u03ae \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03c0\u03b1\u03c1\u03ad\u03c7\u03b5\u03b9 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7 \u03b5\u03c0\u03ad\u03bd\u03b4\u03c5\u03c3\u03b7\u03c2<\/strong><\/h5>\n<p>\u039c\u03b5 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b1 \u03ad\u03c3\u03bf\u03b4\u03b1 \u03ba\u03b1\u03b9 \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03c6\u03ae\u03bc\u03b7 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03c9\u03bd\u03c5\u03bc\u03af\u03b1\u03c2 \u03c3\u03b1\u03c2, \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 <a href=\"https:\/\/marketup.gr\/el\/%cf%85%cf%80%ce%b7%cf%81%ce%b5%cf%83%ce%af%ce%b5%cf%82\/%cf%88%ce%b7%cf%86%ce%b9%ce%b1%ce%ba%ce%ae-%cf%83%cf%84%cf%81%ce%b1%cf%84%ce%b7%ce%b3%ce%b9%ce%ba%ce%ae\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b5\u03c0\u03b9\u03c3\u03c4\u03c1\u03bf\u03c6\u03ae \u03b5\u03c0\u03b5\u03bd\u03b4\u03cd\u03c3\u03b5\u03c9\u03bd (ROI)<\/a> \u03b1\u03c0\u03cc \u03c4\u03bf \u03c0\u03b1\u03c1\u03b1\u03b4\u03bf\u03c3\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba. \u03a4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03c4\u03bf\u03c5 \u03c0\u03b1\u03c1\u03b1\u03b4\u03bf\u03c3\u03b9\u03b1\u03ba\u03bf\u03cd \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b5\u03af\u03bd\u03b1\u03b9 \u03c0\u03bf\u03bb\u03cd \u03c5\u03c8\u03b7\u03bb\u03cc \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03bc\u03b9\u03ba\u03c1\u03bf\u03bc\u03b5\u03c3\u03b1\u03af\u03b5\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03ac\u03c0\u03c9\u03c2 \u03b1\u03cc\u03c1\u03b9\u03c3\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03b4\u03cd\u03c3\u03ba\u03bf\u03bb\u03b1 \u03bc\u03b5\u03c4\u03c1\u03ae\u03c3\u03b9\u03bc\u03b1.<\/p>\n<p>\u0391\u03c0\u03cc \u03c4\u03b7\u03bd \u03ac\u03bb\u03bb\u03b7 \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03b5\u03cd\u03ba\u03bf\u03bb\u03b1 \u03bd\u03b1 \u03bc\u03b5\u03c4\u03c1\u03b7\u03b8\u03b5\u03af \u03ba\u03b1\u03b9 \u03c4\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03ac \u03c4\u03bf\u03c5 \u03c6\u03b1\u03af\u03bd\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b1\u03bc\u03ad\u03c3\u03c9\u03c2 \u03bc\u03cc\u03bb\u03b9\u03c2 \u03c4\u03bf \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c0\u03b1\u03c1\u03ad\u03c7\u03b5\u03b9 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b5\u03c2, \u03cc\u03c0\u03c9\u03c2 \u03bd\u03b1 \u03b5\u03b3\u03b3\u03c1\u03b1\u03c6\u03b5\u03af \u03c3\u03b5 \u03ad\u03bd\u03b1 \u03b5\u03bd\u03b7\u03bc\u03b5\u03c1\u03c9\u03c4\u03b9\u03ba\u03cc \u03b4\u03b5\u03bb\u03c4\u03af\u03bf \u03ae \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03bc\u03af\u03b1 \u03b1\u03b3\u03bf\u03c1\u03ac. \u039c\u03b5 \u03ac\u03bb\u03bb\u03b1 \u03bb\u03cc\u03b3\u03b9\u03b1, \u03c4\u03bf \u03ba\u03bb\u03b5\u03b9\u03b4\u03af \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b5\u03af\u03bd\u03b1\u03b9 \u03bd\u03b1 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b7\u03b8\u03b5\u03af \u03bc\u03af\u03b1 \u03c1\u03bf\u03ae \u03c3\u03c4\u03bf\u03c7\u03bf\u03b8\u03b5\u03c4\u03b7\u03bc\u03ad\u03bd\u03b7\u03c2 \u03ba\u03c5\u03ba\u03bb\u03bf\u03c6\u03bf\u03c1\u03af\u03b1\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03ad\u03c0\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2. \u038c\u03c3\u03bf \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03c0\u03b1\u03c1\u03ac\u03b3\u03b5\u03b9 \u03b1\u03c5\u03c4\u03cc \u03c4\u03bf \u03b5\u03af\u03b4\u03bf\u03c2 \u03ba\u03af\u03bd\u03b7\u03c3\u03b7\u03c2, \u03c4\u03cc\u03c3\u03bf \u03c0\u03b9\u03bf \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03c4\u03cd\u03c7\u03b5\u03c4\u03b5 \u03c4\u03b7\u03bd \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03ad\u03bd\u03b4\u03c5\u03c3\u03ae\u03c2 \u03c3\u03b1\u03c2.<\/p>\n<h5><strong>9. \u0395\u03c0\u03b5\u03b9\u03b4\u03ae \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03ba\u03b5\u03c1\u03b4\u03af\u03b6\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7 \u03c4\u03c9\u03bd \u03b1\u03bd\u03b8\u03c1\u03ce\u03c0\u03c9\u03bd<\/strong><\/h5>\n<p>\u03a4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03bf\u03b4\u03b7\u03b3\u03b5\u03af \u03c3\u03b5 \u03bc\u03af\u03b1 Online \u03c4\u03ac\u03c3\u03b7 \u03b1\u03b3\u03bf\u03c1\u03ce\u03bd \u03c0\u03bf\u03c5 \u03b5\u03c0\u03b9\u03ba\u03b5\u03bd\u03c4\u03c1\u03ce\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03c3\u03c4\u03b1 \u03bc\u03ad\u03c3\u03b1 \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03ae\u03c2 \u03b4\u03b9\u03ba\u03c4\u03cd\u03c9\u03c3\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03ba\u03cd\u03c0\u03c4\u03b5\u03b9 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03ac\u03bc\u03b5\u03c3\u03b7 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7 \u03c4\u03b9\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03bc\u03b5 \u03c4\u03bf \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c4\u03b7\u03c2.<\/p>\n<p>\u03a3\u03c4\u03b7\u03bd \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1 \u03c4\u03b7\u03c2 Nielsen Global Online Consumer Survey, \u03c3\u03c4\u03b7\u03bd \u03bf\u03c0\u03bf\u03af\u03b1 \u03c3\u03c5\u03bc\u03bc\u03b5\u03c4\u03b5\u03af\u03c7\u03b1\u03bd 25 \u03c7\u03b9\u03bb\u03b9\u03ac\u03b4\u03b5\u03c2 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ad\u03c1\u03c7\u03bf\u03bd\u03c4\u03b1\u03bd \u03b1\u03c0\u03cc \u03c4\u03bf\u03c5\u03bb\u03ac\u03c7\u03b9\u03c3\u03c4\u03bf\u03bd 50 \u03c7\u03ce\u03c1\u03b5\u03c2, \u03c4\u03bf 90 \u03c4\u03bf\u03b9\u03c2 \u03b5\u03ba\u03b1\u03c4\u03cc \u03c4\u03c9\u03bd \u03b5\u03c1\u03c9\u03c4\u03b7\u03b8\u03ad\u03bd\u03c4\u03c9\u03bd \u03b9\u03c3\u03c7\u03c5\u03c1\u03af\u03c3\u03c4\u03b7\u03ba\u03b5 \u03cc\u03c4\u03b9 \u03b8\u03b1 \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03b5\u03c5\u03cc\u03c4\u03b1\u03bd \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b5\u03c2 \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ac \u03bc\u03b5 \u03bc\u03af\u03b1 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03b7 \u03bc\u03ac\u03c1\u03ba\u03b1, \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03ae \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b1 \u03b5\u03ac\u03bd \u03c4\u03b1 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03b1 \u03c0\u03c1\u03bf\u03ad\u03c1\u03c7\u03bf\u03bd\u03c4\u03b1\u03bd \u03b1\u03c0\u03cc \u03ac\u03c4\u03bf\u03bc\u03b1 \u03c0\u03bf\u03c5 \u03b3\u03bd\u03ce\u03c1\u03b9\u03b6\u03b1\u03bd.<\/p>\n<p>\u03a4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b1\u03be\u03b9\u03bf\u03c0\u03bf\u03b9\u03b5\u03af \u03c4\u03b1 \u03bc\u03b7\u03bd\u03cd\u03bc\u03b1\u03c4\u03b1 \u03c4\u03c9\u03bd \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03ce\u03bd \u03bc\u03ad\u03c3\u03c9\u03bd, \u03c4\u03b9\u03c2 \u03bc\u03b1\u03c1\u03c4\u03c5\u03c1\u03af\u03b5\u03c2 \u03b1\u03c0\u03cc \u03c4\u03bf\u03c5\u03c2 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03bf\u03c5\u03bd \u03ae\u03b4\u03b7 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c3\u03b5\u03b9 \u03ad\u03bd\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03ae \u03bc\u03af\u03b1 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b1 \u03b1\u03c0\u03cc \u03ba\u03ac\u03c0\u03bf\u03b9\u03b1 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7. \u038c\u03c3\u03bf \u03c0\u03b9\u03bf \u03b1\u03be\u03b9\u03cc\u03c0\u03b9\u03c3\u03c4\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c5\u03c4\u03ac \u03c4\u03b1 \u03bc\u03b7\u03bd\u03cd\u03bc\u03b1\u03c4\u03b1, \u03c4\u03cc\u03c3\u03bf \u03c5\u03c8\u03b7\u03bb\u03cc\u03c4\u03b5\u03c1\u03bf \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03c0\u03bf\u03c3\u03bf\u03c3\u03c4\u03cc \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03b1\u03c1\u03ac\u03b3\u03b5\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc. \u039a\u03b1\u03c4\u03b1 \u03c3\u03c5\u03bd\u03ad\u03c0\u03b5\u03b9\u03b1, \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b4\u03c5\u03bd\u03b7\u03c4\u03b9\u03ba\u03bf\u03af \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03bb\u03bf\u03b9\u03c0\u03cc\u03bd.<\/p>\n<h5><strong> 10. \u0395\u03c0\u03b5\u03b9\u03b4\u03ae \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03c0\u03c1\u03bf\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03c4\u03bf\u03c5 \u03b1\u03bd\u03b8\u03c1\u03ce\u03c0\u03bf\u03c5\u03c2 \u03bd\u03b1 \u03b4\u03c1\u03ac\u03c3\u03bf\u03c5\u03bd<\/strong><\/h5>\n<p>\u0395\u03bd\u03ce \u03c4\u03b1 <a href=\"https:\/\/marketup.gr\/el\/why-small-business-need-social-media\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03ac \u03bc\u03ad\u03c3\u03b1 \u03c3\u03c5\u03bc\u03b2\u03ac\u03bb\u03bb\u03bf\u03c5\u03bd \u03c3\u03c4\u03b7\u03bd \u03b1\u03c0\u03cc\u03ba\u03c4\u03b7\u03c3\u03b7 \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2<\/a> \u0391\u03c0\u03cc \u03c4\u03bf \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc, \u03c4\u03bf \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03cc \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03b5\u03af \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b5\u03bb\u03ba\u03cd\u03c3\u03bf\u03c5\u03bd \u03c4\u03bf\u03c5\u03c2 \u03b1\u03bd\u03b8\u03c1\u03ce\u03c0\u03bf\u03c5\u03c2 \u03bd\u03b1 \u03c0\u03ac\u03c1\u03bf\u03c5\u03bd \u03bc\u03af\u03b1 \u03b5\u03c5\u03bd\u03bf\u03ca\u03ba\u03ae \u03b4\u03c1\u03ac\u03c3\u03b7 \u03c0\u03bf\u03c5 \u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03c3\u03ba\u03bf\u03c0\u03b5\u03cd\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03bd\u03b1\u03bb\u03ac\u03b2\u03b5\u03b9.<\/p>\n<p>\u0397 \u03bc\u03b5\u03c4\u03b1\u03c4\u03c1\u03bf\u03c0\u03ae \u03c3\u03b5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03ae \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03be\u03b5\u03ba\u03b9\u03bd\u03ac.<\/p>\n<p>\u039f\u03b9 \u03c0\u03c1\u03bf\u03c3\u03ba\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c3\u03b5 \u03b4\u03c1\u03ac\u03c3\u03b7 \u03ba\u03b1\u03b8\u03bf\u03c1\u03af\u03b6\u03bf\u03c5\u03bd \u03c4\u03af \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03bf\u03b9 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03c3\u03b1\u03c2 \u03c3\u03c4\u03bf 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